Madison Habib Impact Philanthropy Partners with BlueLabs

Madison Habib Impact Philanthropy is excited to launch a partnership with BlueLabs, a leading provider of data science, modeling products and services, as an implementation partner for the nonprofit sector. This collaboration presents a new, holistic approach to address fundraising needs for the industry.

As the fundraising landscape shifts, a dynamic, flexible vision built on meaningful collection and interpretation of data is the way forward. BlueLabs has the approach and understanding to find the right message and channel, connecting each individual through a 1:1, personalized experience for optimal engagement.  

Madison Habib Impact Philanthropy strives to be a thoughtful voice to nonprofits, especially as the industry goes through a post-pandemic metamorphosis. Some organizations have endured a loss of donors and need to re-engage their core constituencies. As well, some organizations have grown dramatically and will be facing an uphill battle retaining these net new supporters. The answer is determining pathways to more predictable revenue streams and growth, moving well beyond traditional models.

Since 2013, BlueLabs has worked across industries, from advocacy and political campaigns to government agencies and leading private sector companies. With this partnership, the goal is to apply proven data solutions to the philanthropic market. By leveraging BlueLabs 70+ full time data scientists, engineers and analysts with Madison Habib Impact Philanthropy’s industry expertise, the approach is well-positioned to tackle and solve the most unique and complex challenges facing the charitable sector.

The Partnership

BlueLabs was born from the world of advocacy and politics. They developed an in-depth understanding of the day-to-day needs and challenges of organizations who are building a supporter base and creating a data-driven culture.

They have shown maximized impact through conducting over 1,000 randomized trials, generating over 5 billion touch points, and reaching virtually every contactable citizen in the United States. They bring an agile and customized approach, with the primary goal of ensuring that every dollar invested targets the right person, using the right message, through the right medium, at the right time. As well, BlueLabs’ all-in-one influencer engagement solution – Ripple, provides a powerful ecosystem meeting influencers where they are, on social media, on their favorite websites, at work, while traveling, and at home to achieve brand, fundraising and policy objectives.

Madison Habib Impact Philanthropy’s success in nonprofit fundraising and engagement will be a key driver for maximized constituent value by ensuring successful implementation and impact with BlueLabs’ solutions.   

For More Information on BlueLabs contact: Rhys Mallinger, rhys.mallinger@bluelabs.com
Or Visit: bluelabs.com

For More Information on Madison Habib Impact Philanthropy contact: Sondra Madison sondra@mhimpactphilanthropy.com and Jeff Habib jeff@mhimpactphilanthropy.com

Or Visit: mhimpactphilanthropy.com